Nikhil Vemu is a blogger on Medium, who started doing it as a hobby in mid-2020 when he was still a university student.

The hobby grew serious when he started gaining traction on his Apple-oriented articles in late-2021, & that’s when he decided to shift his focus completely into building a niche blog exclusively on Apple.

In 3 years, he has generated over 3M+ Views, got over 59K Followers, and $120K from his writing on Medium alone – all aside a day job of programming.

He also partnered with brands for sponsored posts.

He aims to improve Apple literacy among people, and help them gain the most ROI of their expensive Apple devices.